AI Marketing & Advertising SpecialistPosition Overview

We are seeking an experienced AI Marketing & Advertising Specialist who understands how to turn strong marketing ideas into measurable results.

This position is ideal for someone with a solid background in marketing and advertising who also regularly uses AI to work faster, develop better ideas, create stronger campaigns, and improve overall marketing performance.

The right person is not simply someone who knows how to use AI tools. They must understand why people respond to advertising, what makes an offer compelling, how to communicate benefits effectively, and how to develop marketing that produces results.

This is a fast-paced position that requires creativity, flexibility, initiative, and the ability to move quickly from concept to execution.

Key Responsibilities

• Develop marketing and advertising concepts designed to generate leads, sales, engagement, and customer response
• Create compelling advertising copy, headlines, offers, calls to action, emails, social media content, landing page concepts, promotional campaigns, and other marketing materials
• Use AI regularly to accelerate research, brainstorming, copy development, content creation, campaign development, and marketing production
• Apply proven marketing principles to AI-generated ideas rather than relying on AI to make marketing decisions
• Develop campaigns for multiple products, services, audiences, and marketing channels
• Understand the customer and translate product features into meaningful benefits
• Create attention-getting advertising while maintaining a clear marketing objective
• Test and refine messaging, offers, creative approaches, and campaigns based on results
• Manage multiple projects and priorities in a fast-moving environment
• Quickly adjust campaigns and creative direction when priorities, market conditions, or business needs change
• Work independently while collaborating with management, sales, creative, and other team members
• Consistently look for new ways AI can improve marketing productivity, creativity, speed, and effectiveness

Qualifications

The ideal candidate will have:

• Professional experience in marketing, advertising, direct response, digital marketing, or a related field
• A strong understanding of fundamental marketing and advertising principles
• Demonstrated experience developing marketing that has produced measurable results
• Experience creating advertising campaigns, promotional materials, or lead-generation marketing
• Strong copywriting and communication skills
• Regular hands-on experience using AI tools for marketing and content development
• The ability to recognize the difference between attractive creative work and marketing that actually motivates people to take action
• Experience working with multiple marketing channels such as websites, email, social media, digital advertising, video, print, and promotional campaigns
• The ability to work quickly without sacrificing quality
• Strong organizational and time-management skills
• The flexibility to change direction quickly when necessary
• The ability to manage several projects simultaneously
• A results-oriented mindset and willingness to test, measure, learn, and improve

What We Are Looking For

We are looking for a marketer who uses AI, not simply an AI user who wants to work in marketing.

The successful candidate understands concepts such as:

Target Audience Customer Motivation Benefits Offers Positioning Headlines Calls to Action Lead Generation Conversion Branding Direct Response Customer Acquisition Testing Campaign Performance

They should be comfortable using AI every day, but they must also possess the marketing judgment necessary to determine whether an AI-generated idea is actually good marketing.

The Right Person Will Be

Creative. Fast. Flexible. Resourceful. Results Driven.

This person should enjoy an environment where new ideas are encouraged, projects move quickly, and priorities can change. They should be comfortable receiving direction, taking initiative, solving problems, and finding better ways to accomplish marketing objectives.

Most importantly, we are looking for someone who has experience getting results, not simply producing content.

Experience

Preferred:

• 3+ years of marketing or advertising experience
• Demonstrated success with lead generation, customer acquisition, sales promotion, or conversion-focused marketing
• Experience using leading AI platforms as part of a regular marketing workflow
• Experience developing campaigns from initial concept through final execution
• A portfolio or examples of marketing campaigns and materials
• Ability to discuss specific campaigns they have worked on, the objective of those campaigns, and the results achieved
• How Success Will Be Measured

Success in this position will not be measured by how much content is produced or how many AI tools are used.

It will be measured by the ability to create marketing that contributes to:

More Leads More Customer Response Higher Conversion Increased Sales Stronger Engagement Better Marketing Efficiency

We want someone who combines marketing experience, creative thinking, AI capability, speed, and a proven ability to produce results.

Pay: $40,000.00 - $48,000.00 per year

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