We are seeking an energetic and strategic Social Media & Growth Marketing Manager to lead our digital presence and accelerate brand growth across multiple platforms. In this dynamic role, you will craft compelling content, analyze marketing performance, and implement innovative social media campaigns that engage audiences and drive measurable results. Your expertise in digital marketing analytics, content creation, and social media management will be essential to amplify our brand voice and expand our online reach. This paid position offers an exciting opportunity to shape our digital storytelling while collaborating with a passionate team dedicated to excellence.

Duties

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and emerging channels to boost brand visibility and engagement.
• Create, curate, and manage high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and resonate with target audiences.
• Monitor social media conversations using listening tools to gather insights on audience sentiment, trending topics, and competitive positioning; leverage this data for ongoing campaign optimization.
• Manage social media advertising campaigns utilizing Facebook Advertising and other paid media tools to maximize reach and ROI.
• Analyze digital marketing performance through tools like Google Analytics, Adobe Creative Suite, Hootsuite, Buffer, and web analytics platforms; generate reports to track KPIs such as engagement rates, conversions, and media performance metrics.
• Collaborate with cross-functional teams including PR, content writers, graphic designers, and e-commerce specialists to ensure cohesive messaging across all channels.
• Maintain active relationships with influencers, media outlets, and community partners to enhance brand reputation through public relations efforts.

Experience

• Proven experience in social media marketing or digital marketing roles with a strong portfolio demonstrating successful campaigns across multiple platforms.
• Deep understanding of social media platforms’ algorithms, best practices for content marketing, social listening techniques, and community management.
• Proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite; video editing skills are a plus.
• Hands-on experience with social media management tools like Hootsuite or Buffer for scheduling and analytics reporting.
• Strong analytical skills using Google Analytics and marketing online analytics to monitor campaign performance and inform strategic decisions.
• Knowledge of SEO principles, keyword research techniques, web analytics tools, and e-commerce strategies is highly desirable.
• Excellent written communication skills with an eye for proofreading and content writing that captivates audiences while maintaining brand consistency.
• Join us as a vital driver of our digital growth! Bring your creativity, analytical mindset, and passion for social media marketing to help us tell compelling stories that inspire action while expanding our online footprint. This role offers a vibrant environment where innovation meets impact—ready to elevate your career?

Pay: $40,000.00 - $60,000.00 per year

Benefits:

Employee discount

Flexible schedule

Flexible spending account

Paid time off

Tuition reimbursement

Work Location: Remote

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