Social Media and Outreach Coordinator Job in Norfolk, VA | Yulys
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Job Title: Social Media and Outreach Coordinator

Company Name: PETA Foundation
Salary: USD 19.00
-
USD 24.00 Hourly
Job Industry: Marketing and Advertising
Job Type: Full time
WorkPlace Type: On-Site
Location: Norfolk, VA, United States
Required Candidates: 1 Candidates
Skills:
Marketing Automation
Lead Generation
Campaign Management
Job Description:

Position Objective:

Work closely with the Director of PETA Latino Communications and the Chief Marketing and Digital Innovation Officer to coordinate PETA's online, media, celebrity, and on-the-ground campaigns in Brazil

Primary Responsibilities and Duties:

  • Manage PETA’s Portuguese-language social media presence. Create compelling content, post twice daily, respond to comments promptly, and moderate interactions to increase engagement.
  • Translate materials, including social media posts and comments, videos, ads, and other written projects as needed, to Portuguese (and from Portuguese to English, as needed)
  • Stay current on social media trends and capabilities
  • Create graphics and ads for social media
  • Research a variety of animal-protection issues in Portuguese to ensure the factual accuracy of publications related to PETA's work
  • Stay up to date on current affairs and popular culture in Brazil
  • Help develop regional and country-specific marketing and media plans to reach audiences for celebrity campaigns, video launches, news releases, and other initiatives
  • Research celebrities and online influencers who are popular in Brazil
  • Write letters to and manage correspondence with influencers and decision-makers in Brazil
  • Write Portuguese-language scripts, ad copy, and text for campaign materials as needed
  • Work with key PETA senior staff members to create pitch ideas that will become the next big thing for animal rights in Brazil
  • Ensure uniformity of PETA’s message in English and Portuguese across platforms
  • Perform any other duties assigned by the supervisor

Requirements:

  • Minimum of two years of social media experience for an organization, personality, or business
  • Strong creative and digital technology skills
  • Proven experience with video editing software, including but not limited to Adobe Premiere Pro
  • Fluency in English and Portuguese (speaking, reading, and writing)
  • Proven interest in and strong working knowledge of Brazilian culture
  • Demonstrated knowledge of animal rights issues and PETA campaigns
  • Sophisticated understanding of creative work
  • Proven ability to conduct and analyze research
  • Proven excellent project management, strategic thinking, decision-making, and analytical skills
  • Demonstrated ability to work both independently and as part of a team
  • Proven ability to work well under pressure and within tight deadlines
  • Ability to deal with a variety of people in a professional manner
  • Proven strong organizational skills and attention to detail
  • Professional appearance and adherence to a healthy vegan lifestyle
  • Support for PETA's philosophy and the ability to advocate PETA's positions on issues professionally
  • Commitment to the objectives of the organization


The hourly pay range for this position is $19.79 - $24.61 per hour. The ultimate hourly pay within this range that will be offered to a qualified candidate will be determined based on the candidate’s experience and the cost of living in the area in which the candidate will live and work.

A list of benefits available to qualified employees is available here.

Application Deadline:

Applications for this position will be accepted until April 9, 2026.

We may fill this job opening before the deadline if we find a qualified candidate.

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