Digital Marketing Manager Job in United State | Yulys
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Job Title: Digital Marketing Manager

Company Name: BuildingGreen
Salary: USD 0.00
-
USD 60,000.00 Yearly
Job Industry: Marketing and Advertising
Job Type: Full time
WorkPlace Type: remote
Location: United State, United States
Required Candidates: 1 Candidates
Skills:
Market Research
Brand Management
Lead Generation
Job Description:


BuildingGreen (est. 1985) is the longest continuous running green building publication. We serve the top global universities and architecture firms with ad-free, hand-made, original content in the form of stand-alone quarterly digital issues and web exclusives, which are available at buildinggreen.com.


We're looking for a full-time Digital Marketing Manager with a serious interest in environmental sustainability to support our Editor-in-Chief. The ideal candidate will have strong analytical and digital marketing skills


Responsibilities


  • Work with the Editor-in-Chief to set the tone for communications
  • Coordinate with Art Director to maintain the issue style
  • Coordinate with Account Executive to support sales automation
  • Support setup of digital tracking and analytics for the products
  • Create social and e-mail campaigns around issues and articles
  • Build relationships with collaborators for coordinated campaigns
  • Manage article layout and placement on the (new) website
  • Setup landing pages for subscriptions and lead magnets
  • Maintain a high communication velocity to keep us top-of-mind
  • Report monthly on site, issue, social, and campaign performance


Qualifications


  • Bachelor's degree in Marketing or related field
  • 3-5 years of experience in digital marketing
  • Proficient in Pardot, Mailchimp, or similar platforms
  • Demonstrable interest in architecture and sustainability a plus

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