Company Overview:
Vida Kids Therapy is an emerging therapy team based in Los Angeles, dedicated to providing in-home services that empower children to reach their full potential. Specializing in physical therapy, our mission is to make a positive impact on the lives of children with disabilities. Through collaboration with nonprofit organizations, we extend our reach and support, aiming to create a brighter and more inclusive future for the Los Angeles community.
Join Our Team and Make a Difference!
Vida Kids Therapy is actively seeking a passionate and experienced Social Media Marketer to join our dynamic team. As a key member of our marketing efforts, you will play a crucial role in expanding our online presence and reaching a wider audience. We are looking for a reliable and dependable professional who excels in various platforms, including Canva, TikTok, Instagram, and website editing. Strong communication skills, both verbal and written, are essential for this role.
Location: Hybrid (90% Work From Home), 10% in LA location
Job Types: Part-time, Contract
Hourly Pay: $16
Position: Social Media Specialist
Responsibilities:
1. Develop, implement, and manage our social media strategy, collaborating closely with the team at Vida Kids Therapy (VKT).
2. Manage and oversee social media content creation and editing for various platforms.
3. Stay up-to-date with the latest social media best practices and technologies to ensure our strategy remains innovative and effective.
4. Ensure social media content is informative, appealing, and aligned with the best practices of our specific industry.
5. Monitor SEO and user engagement, providing suggestions for content optimization. Update the website when needed to maintain alignment with the latest news in the art world.
6. Communicate with industry professionals and influencers via social media to build a strong network and enhance our brand presence.
7. Collaborate with the team, attending virtual meetings to strategize and ensure cohesive marketing efforts.
Qualifications:
1. Proven experience in social media marketing with a robust portfolio showcasing successful campaigns.
2. Proficiency in using Canva, TikTok, Instagram, and website editing tools.
3. Excellent verbal and written communication skills.
4. Demonstrated interest in child development, pediatrics, or children in general, coupled with a passion for working with nonprofit organizations and making a difference in the community.
5. Strong understanding of current trends in social media and digital marketing.
6. Self-motivated with a growth mindset and a proactive approach to learning and implementing new techniques.
7. Ability to work collaboratively in a team environment.
8. Knowledge of video editing and the ability to create appealing content.
9. Detail-oriented, entrepreneurial, and possessing a dynamic mindset.
10. Must have a personal computer for remote work.
11. Owns transportation for monthly filming sessions.
EXPECTED hours: 7-12 week
Work Location: Hybrid remote in Los Angeles, CA 90028. May be asked if possible to come film 1x a month
If you are enthusiastic about leveraging your social media expertise to contribute to the growth of a thriving therapy team, we invite you to apply. Join us in creating a positive impact on the lives of children with disabilities through innovative and engaging marketing strategies.
—----------- TASKS WE WILL NEED (do not post this part)—----------------------------------
1. Weekly Meetings: Attend 1-2 virtual meetings (~1 hour) to strategize and collaborate with the team.
2. Sunday Blogs: (2 hours)
- Create engaging blogs with the assistance of therapists.
- Share the blog content on our website, driving traffic and engagement.
- Reach out to other bloggers for potential contributions.
- Design eye-catching cover images using Canva.
- Share content on Facebook and Instagram, fostering a sense of community.
- Include compelling calls-to-action to encourage interaction and feedback.
3. Yelp Management: Ensure our online presence on Yelp reflects our mission and values. Ad blogs onto yelp.
4. Client Surveys: Conduct biyearly surveys to gather valuable feedback from our current clients.
5. Instagram Posts: (5 hours)
- Utilize Canva to craft visually appealing images.
- Regularly post updates on Instagram, connecting with our community.
- Maintain an aesthetically pleasing Instagram profile.
6. Website Maintenance/Design:
- Ensure our website is up-to-date with relevant information.
- Create aesthetically pleasing designs to enhance user experience.
- Implement design improvements to align with our brand.
7. Content Creation:
- Be available to film content approximately once a month.
- Showcase the impactful work we do to create a deeper connection with our audience.
- Video editing skills
- Must have their own computer for remote work.
- Own transportation is required for the monthly filming sessions.
8. Progress Tracking:
- Monitor and track the progress of marketing efforts.
- Present findings during weekly meetings.
9. Marketing Emails: Develop and send out compelling marketing emails to engage our audience.
Job Type: Part-time
Pay: $16.00 per hour
Expected hours: 7 – 12 per week
Benefits:
Schedule:
Work Location: Remote
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