Your Role and Responsibilities

• Develop, implement and own SEO strategy across owned content for Communications team

• Collaborate across teams to target audiences, develop and execute growth strategies, and to help drive an SEO-mindset internally, explaining concepts and promoting best practice behaviors before and during content development

• Leads the production of advanced and detailed keyword research to identify the most effective and targeted key phrases/topics with high ROI

• Create URLs to maximize content performance Analyze SEO data to inform, identify emerging content trends and to help boost organic search rankings

• Review performance metrics and prepare monthly SEO, analytics reports to identify search and user-related issues

• Regularly monitor Google to be aware of algorithm updates and SEO trends Write and/or produce 2-3 stories per week to support business goals

• Take ownership of and advise on image optimization with metadata that search engines crawlers can read and understand; name image files with relevant, descriptive keywords to improve search visibility

• Continually gain professional visibility by developing, updating and sharing SEO tip sheet to guide executive-level content

If you are hired into a Colorado work location, the compensation range for the position, $72,000 - $112,000 is based on a full-time schedule. If you're hired into New York City work location the compensation range for the position, $79,000 - $123,000. Your ultimate compensation may vary depending on your job-related skills and experience. For part time roles, the compensation will be adjusted appropriately.

Required Technical and Professional Expertise

• A minimum of 4 years of SEO writing experience, with thorough knowledge of the SEO landscape, best practices and techniques

• Solid understanding of how to use SEO and analytics to inform content creation

• Well-versed in measuring, managing, analyzing and reporting on search, traffic and consumption behaviors

• Experience writing digital and/or editorial content optimized for B2B and B2C audiences

• Knows how to use platforms and tools like Adobe Analytics, Keyword Surfer and SEMRush

• An entrepreneurial spirit that helps Kyndryls content reach larger audiences globally.

Preferred Technical and Professional Experience

• Experience in developing SEO strategy

• A journalist and/or writer with digital newsroom experience, who is skilled at writing and developing content optimized for search engines

• Knowledge and/or interest in technology

• Excellent interpersonal and communication skills

• Ability to work in a team setting

• BA/BS in journalism, communications, or relevant field

Required Education Bachelor's Degree

Preferred Education None

Country/Region United States

State / Province MULTIPLE

City / Township / Village MULTIPLE CITIES

Being You @ Kyndryl

Diversity is a whole lot more than what we look like or where we come from, its how we think and who we are. We welcome people of all cultures, backgrounds, and experiences. But were not doing it single-handily: Our Kyndryl Inclusion Networks (KINs) are only one of many ways we create a workplace where all Kyndryls can find and provide support and advice. This dedication to welcoming everyone into our company means that Kyndryl gives you and everyone next to you the ability to bring your whole self to work, individually and collectively, and support the activation of our equitable culture. Thats the Kyndryl Way.

Other things to know

Kyndryl offers a wide range of resources for eligible employees to thrive both inside and outside of work. In addition to a competitive benefits program consisting of medical and life insurance, retirement plans, and time off, eligible employees may also have access to: 12 weeks of paid parental bonding leave. Well-being programs to support mental and physical health. Financial programs that empower you to plan, save, and manage your money. Discounts on retail products, services, and experiences. We consider qualified applicants with criminal histories, consistent with applicable law. Kyndryl will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

Primary job category Marketing

Role ( Job Role ) Media Professional

Employment Type Full-Time

Contract type Regular

Position Type Professional

Travel Required No Travel

Company (Y078) Kyndryl, Inc.