SEO / PPC Strategist Job in | Yulys
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Job Title: SEO / PPC Strategist

Company Name: TheeDigital
Salary: USD 50,000.00
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USD 65,000.00 Yearly
Job Industry: Marketing and Advertising
Job Type: Full time
WorkPlace Type: remote
Location: United States
Required Candidates: 1 Candidates
Job Description:

TheeDigital is a fast growing, full-service digital marketing and award-winning web design agency in Raleigh, NC with a fully remote but local team. We have been serving happy clients with innovative marketing solutions since 2004. We are hiring a talented Digital Marketing Strategist to further expand our team.

Who You Are

Self-motivated SEO and PPC enthusiast with an exceptional ability to think critically, strategically, and solve problems. The ideal candidate will effectively communicate and multi-task in a results driven environment and demonstrate outstanding organizational and time management skills.

What You’ll Do

  • Manage and effectively communicate with multiple clients
  • Develop and implement impactful SEO strategies, based on SEO best practices, including but not limited to content strategy and technical SEO improvements
  • Responsible for researching keywords, competitors, and industry trends to optimize existing content and uncover new opportunities
  • Monitor and analyze website data reports, keyword rankings, and backlink profiles to make informed recommendations that increase conversions and ensure client success
  • Manage PPC campaigns - craft compelling, creative, and converting ad copy to maximize CTR
  • Create, categorize, and refine keyword lists to create a comprehensive PPC campaign that drives qualified visitors to client sites
  • Implement successful bidding strategies and effective keyword management
  • Create and optimize landing pages to increase quality score
  • Devise and implement effective A/B tests to optimize conversion rates
  • Track project resources, budget, milestones, and goals
  • Develop and present monthly and quarterly client reports
  • Renew existing client agreements and find opportunities to grow accounts

What You’ll Need

Required:

  • Account management / client facing experience - 2+ years
  • SEO experience - 2+ years
  • Google Analytics experience - 2+ years
  • PPC ad management experience - 2+ year
  • Basic knowledge of WordPress

Preferred:

  • Agency experience - 2+ years
  • Experience with the majority of the following: Google Tag Manager, Google Search Console, Facebook Business Manager
  • Familiarity with Digital Marketing tools such as SEMRush, Ahrefs, AWR Cloud, etc.
  • Strong understanding of Technical SEO

Desired:

  • Email marketing experience
  • Social media planning
  • HubSpot experience / certifications
  • Google Analytics Certification
  • Google Ads Certifications
  • Bing Ads experience
  • Experience with other CMS platforms e.g. Shopify and WebFlow

Why TheeDigital?

Culture

  • 90% remote work, with the occasional client meeting and team building activities at the office
  • A collaborative, tight knit team focused on client success and career development
  • Team recognition with gift cards for Employee of the Month, best performing blogs, and other contests
  • Team building events. Get to know your work friends better with regular team building activities and celebrations.
  • Every role matters and creates impact

Benefits

  • Competitive salary with results-driven bonus program
  • Paid vacation, sick, and holidays (including your birthday!)
  • Great health benefits package, including dental, vision, and life insurance
  • 401(k) plan with company match

Career Development

  • Employee advancement and growth potential
  • Inhouse training and access to library of books, e-books and audio books
  • Tickets to the most prestigious educational and industry events

COVID-19 considerations:

Safety protocols are in place to keep our employees and clients safe if they must visit the office. We are all primarily working from home and utilizing video conferencing and other web-based tools for communication.

Job Type: Full-time

Pay: $50,000.00 - $65,000.00 per year

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Parental leave
  • Referral program
  • Vision insurance

Schedule:

  • Monday to Friday

Application Question(s):

  • What is your LinkedIn profile url?
  • What is your expected salary range?

Experience:

  • SEO: 2 years (Required)
  • Google Analytics: 2 years (Preferred)
  • Google Ads: 2 years (Required)

License/Certification:

  • Google Ads Certification (Preferred)
  • HubSpot Certification (Preferred)

Work Location: Remote

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