At Interactive Strategies, we do more than build websites and run marketing campaigns. We help organizations with important missions share their stories and connect with the people they serve. Our work supports causes such as climate action, public health, and other major social issues.

We’re looking for a Senior Web Content Strategist who is both a strong strategist and a talented writer. You should understand that good content is more than just words. It should have a clear purpose and help organizations reach their goals.

You’ll review existing content, identify what works and what doesn’t, find gaps, and create clear content plans. You’ll also write content that is easy to understand, engaging, and appropriate for different audiences and platforms.

If this sounds like you, we’d Enjoy to hear from you.

About Us

Interactive Strategies is a full-service digital agency based in Washington, DC. We specialize in fundraising and digital marketing and work with nonprofits, associations, and B2B and B2C organizations.

Our team works together to solve complex problems and create digital experiences that make a real difference.

Some of our clients include Operation Smile, America's Poison Centers, Air Line Pilots Association, Harvard Belfer Center, American Kidney Fund, Rainforest Trust, Special Olympics, The Sentencing Project, and the World Bank.

What You’ll Do

As a Senior Web Content Strategist, you’ll help plan, create, and improve content for our clients. Your responsibilities will include:

• Create web content strategies: Research audiences, review existing content, study competitors, and develop plans for creating and organizing content.
• Work with creative teams: Collaborate with designers, creative directors, and digital strategists to create content that works well with visual designs.
• Work with clients: Communicate directly with clients to make sure content plans meet their goals, deadlines, and overall vision.
• Follow content best practices: Use SEO, accessibility, and web-writing best practices when creating content.
• Adapt to different brands: Write in different brand voices and follow each client's style guidelines.
• Manage website content: Create, edit, and organize content using CMS platforms such as WordPress, Drupal, and Sitecore.
• Keep up with trends: Stay informed about new content practices, technology, and AI tools. Help clients use these tools responsibly.
• Support other marketing projects: Help with email campaigns, paid advertising, social media ads, and creative brainstorming.
• Support business development: Help create proposals, edit presentations, and develop content for potential clients.
• Review other writers’ work: Give useful feedback and help improve content before it is delivered to clients.

What We’re Looking For

• Experience: At least 5 years of professional writing experience, preferably with a digital agency. A related degree or equivalent professional or military experience is preferred.
• Content expertise: Strong understanding of web content strategy, UX writing, content design, and digital marketing copy.
• Creativity: Able to develop fresh and original content ideas.
• Versatility: Comfortable writing for different industries, brands, and audiences.
• Technical Capabilities: Experience using CMS platforms such as WordPress, Drupal, and Sitecore.
• Project management: Able to manage multiple projects, deadlines, and details while maintaining quality.
• Teamwork: Works well with others, accepts feedback, and contributes positively to the team.
• Attention to detail: Strong grammar, editing, proofreading, and writing Capabilities.
• Nonprofit experience: Understanding of nonprofit organizations, fundraising, and their content needs is helpful.

Bonus Capabilities

You’ll have an advantage if you have:

• SEO experience, including keyword research and tools such as SEMrush or Ahrefs.
• Knowledge of AI trends and prompt engineering.
• Experience with content management tools such as GatherContent, Slickplan, or Bynder Content Workflow.

What We Offer

• Salary of $82,500 to $105,000 per year, depending on experience and Capabilities.
• Supportive and collaborative work environment.
• Flexible work schedule and remote work options.
• Washington, DC office for local employees, with office attendance twice a week.
• Opportunities for career growth and Ability development.
• Experience working across different industries, especially nonprofits.
• Training, conferences, and networking opportunities.
• Opportunities to advance within the marketing and web teams.

How to Apply

Send your resume along with writing samples that show your range. Samples can include web content, blog posts, emails, advertisements, or articles.

You don’t need to submit a standard cover letter. Instead, include a short introduction that tells us about yourself and your creative approach.

Benefits

Our goal is to create a workplace where people enjoy coming to work. We value quality, creativity, respect, and personal growth.

Employees receive:

• Health, vision, and dental insurance
• Pre-tax Flexible Spending Account (FSA)
• Profit sharing
• 4 weeks of paid time off to start, increasing to 5 weeks after 3 years
• Company-paid short-term and long-term disability insurance
• Company-paid life and AD&D insurance
• 11 paid holidays
• 401(k) with company match
• New business referral bonus
• Professional development opportunities
• Flexible work schedule
• Pre-tax DC Metro SmartBenefits

Interactive Strategies is a certified LGBTBE business and an equal opportunity employer. We value diversity and believe different perspectives help us create better work and better represent our clients.