As a Media Planner and buyer, the Ideal candidate is hands-on, can plan, negotiate (if required), and secure media across multiple channels. The ideal candidate can and enjoys working equally from a blank slate and taking a handoff.

What you’ll do:

• Multi-channel media planning and buying with media platforms (digital display, programmatic, social, OTT, streaming radio (Spotify), digital outdoor, and other channels.)

• Build and maintain relationships with media publishers (trade media, business media, etc.)

• Monitor and optimize the performance of advertising campaigns and reporting the results to relevant agency stakeholders

• Manage clients' budgets and billing to ensure accuracy and appropriate pacing

• Partner with internal agency Account Management, Creative, and Digital teams on client requests, media plans, advertising specs, etc.

- Ensure measurement plan aligns with KPIs, set up website/landing page tags and traffic assets.

- Research the current media landscape and keep up to date with the latest media trends and opportunities

What you’ll need:

• B2B and B2C media planning and buying experience across multiple channels(must have B2B planning experience)

• Deep experience in planning and securing direct buys with publishers

• Deep experience with Linkedin paid campaigns

• Ability to use a variety of analytics tools to track and manage advertising campaigns

• Google products (GA, GTM, DV360, Data Studio) experience preferred

• Strong analytical and organizational skills

• Excellent time and project management skills

• Ability to prioritize projects/tasks, follow processes, and meet deadlines

• Attention to detail

• Bachelor's degree in Business, Marketing, Advertising

• 3-5 years of media experience required

• Agency experience preferred

About Park & Battery:

Park & Battery is a brand, marketing, and content agency that harnesses perspectives to create clarity, empower action, and deliver outcomes for brands and businesses globally. We are an equal-opportunity employer, welcoming applicants of all races, genders, ages, identities, orientations, beliefs, and abilities. We take care of one another, and we don’t tolerate harassment, discrimination, or disrespect. Talent and experience are great. Kind, committed people are better.

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