Senior Marketing Specialist Job in | Yulys
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Job Title: Senior Marketing Specialist

Company Name: Yourway Transport Ltd
Salary: $ 35,000.00
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$ 38,500.00 Yearly
Job Industry: Marketing and Advertising
Job Type: Full time
WorkPlace Type: remote
Location: United States
Required Candidates: 1 Candidates
Job Description:

We are an integrated biopharmaceutical supply chain solutions provider offering a full range of primary and secondary clinical packaging, temperature-controlled logistics, storage and distribution services for the global pharmaceutical and biotech industries.

Headquartered in USA, with 20 additional strategic locations worldwide, We specialize in time- and temperature-sensitive clinical drug product and biological sample shipments.

A Bit About Us:

  • Celebrating over 27 years of Operations
  • Biopharma Services
  • 127 Clinical Trials
  • 91,415 Patients
  • 13,264 Sites
  • Global footprint with a Depot Network
  • Continuous growth of: Storage & Distribution
  • Constant investment in our people and our culture

Consecutively growing our team: Newly opened Ireland Office

KEY RESPONSIBILITIES

Your core responsibilities as a Senior Marketing Specialist will include the following.

  • Generate and publish engaging and relevant photo and video content across social media platforms, fostering audience interaction, increasing brand awareness, and maintaining a consistent online presence aligned with the company's marketing objectives on a daily basis.
  • Develop and produce video concepts and collaborate on strategy for social channels with motion graphics, stock footage, voiceover, and music.
  • Design, gather, write, edit, and proof content for email and web communication initiatives.
  • Independently plan, produce and edit a wide variety of written and video content for web, email, social media and print materials media (includes video description, thumbnail, subtitles, blog support, tracking links).
  • Develop, design, and curate engaging content for newsletters, ensuring relevant information is delivered to the target audience in a timely manner.
  • Demonstrate proficiency in search engine optimization (SEO), email marketing strategies, lead generation techniques, and other diverse digital marketing methods to ensure a comprehensive and effective online presence for the company.
  • Apply knowledge in SEO/SEM techniques, Google Analytics, and CRM software.
  • Stay current on video, marketing, and social media trends and best practices.
  • Capable of managing multiple projects and meeting deadlines, prioritizing tasks while remaining flexible and adaptable to evolving requirements and shifting priorities
  • Create dedicated branded posts working from both supplied templates and organic messaging.
  • Implement strategies to boost website traffic through various channels, analyzing data to optimize visitor engagement and enhance online visibility.
  • Generate and publish engaging and relevant content across social media platforms, fostering audience interaction, increasing brand awareness, and maintaining a consistent online presence aligned with the company's marketing objectives.
  • Research and planning of search engine optimization, email marketing, lead generation, and other digital marketing methods.
  • Conduct research and collaborate with internal teams to collect resources for content development.
  • Monitor email performance metrics and implement optimizations to improve open rates and click-through rates.

MUST POSSESS:

  • 5-8 years of experience in Email Marketing / Digital Marketing / Digital Messaging / Graphic Design in a fast-paced environment, preferably within the healthcare or technology sector
  • Business-to-business (B2B) marketing experience with a demonstrated ability to create and implement effective B2B marketing strategies
  • Experience with photo/video editing software including Photoshop, InDesign, Illustrator, Motion graphics, Adobe suites etc.
  • Strong skills using Google Analytics to review data analytics and generate reports with insights.
  • Research and planning of search engine optimization, email marketing, lead generation, and other digital marketing methods
  • Experience with digital advertising platforms including Google Ads, and Google Analytics.
  • Experience with marketing automation and customer relationship management tools to manage campaign execution and reporting.
  • Effective time management skills and the ability to meet deadlines.
  • Excellent verbal and written communication skills.

If you Possess these qualities, then our Marketing Department Is Where You Belong!!

EDUCATIONAL REQUIREMENTS

  • Bachelor’s Degree or higher in Marketing, Business, or related field.
  • Proficient in MS Office including Excel and PowerPoint, social media, blog writing and proofreading.

APPLY FOR THIS POSITION

All interested applicants are requested to submit a resume and cover letter. We thank all applicants in advance for their interest but only those selected for interview process will be contacted. No phone calls or third-party recruiters please.

This Post is for North America based.

Job Type: Full-time

Pay: $35,000.00 - $38,500.00 per year

Schedule:

  • Monday to Friday

Experience:

  • Marketing: 5 years (Preferred)

Work Location: Remote


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