At AdMedia, we believe your job description is just the starting line. Our fun, highly motivated team has pioneered the largest search marketplace outside of the major engines! We have an award-winning ad tech platform, and we compete head-to-head with Google. We're enjoying unrivaled success as a formidable disruptor in the paid online search advertising industry.
Job Description:
The Director of SEO is responsible for the implementation of SEO solutions across AdMedia’s platforms to ensure seamless delivery of best practice and processes. Proven account management and team leadership experience is essential, along with experience in online marketing and digital media. Initial and ongoing technical training on our products and services will be provided.
Responsibilities:
- Generate keyword ranking for AdMedia Owned and Operated sites on major search engines
- Develop and lead SEO content strategy and roadmap, including, but not limited to, monitoring and improving keyword rankings, organic traffic
- Partner with content leaders, product and commerce teams to build an integrated SEO content program that drives organic user growth to relevant content and to take lower-funnel actions (affiliate conversion, newsletter sign-up, etc.)
- Evaluate third-party enterprise SEO tools, engage vendors and create operations procedures in-house
- Maintain deep understanding of Search specific KPIs, reporting and levers for growth, with a clear ability to articulate strategic approach, opportunities, and risks
- Synthesize data to make informed decisions, specifically in relation to key commerce KPIs with view on revenue growth and sessions
- Hit monthly search traffic goals as it pertains to SEO and improving SERP rankings
- Keep up with industry trends and news
- Serve as a leader and subject matter expert on technical and content SEO to help define strategy and implement best practices
- Improve search traffic and rankings on evergreen content and content that falls under seasonal tent poles, tracked by sessions coming from search to new and existing content, as well as measure changes in search ranking for updated content
- Manage link building team and strategy.
Required Experience and Qualifications:
- Bachelor’s degree, concentration in business, marketing, or advertising preferred
- 7-10 years of account management experience in online advertising, direct marketing, or SEO; client and agency experience preferred
- 2-4 years of digital marketing preferred with desirable focus on SEO
- Proven ranking on search engines
- Demonstrated understanding of online marketing principles
- Experience with SEO Tools & Platforms such as Majestic SEO, SEMRush, Moz, BrightEdge, Conductor, etc
- Experience with analytics suites such as Core Metrics or Google Analytics
- Basic HTML and CSS competency
- Advanced skill with Excel and/or Google Sheets
- High competency level in MS Office with specific strengths in Excel and PowerPoint
- Ability to work independently and balance multiple tasks in a fast-paced environment
Benefits & Perks:
- Opportunity to Work From Home
- Competitive Salary
- Medical Insurance (100% of EE premiums paid)
- 401k
- Paid Time Off
- Company-Sponsored Gym Membership
- ½ Day Fridays → Good Work/Life Balance!
- Employee Referral Programs
- Trainings & Certifications
- A Friendly & Supportive Culture!
Job Type: Full-time
Pay: $40,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
Application Question(s):
- Do you have proven rankings on search engines?
- Do you have hands-on experience with SEO tools & platforms such as Majestic SEO, SEMRush, Moz, BrightEdge, Conductor, etc.?
- Do you have 7+ years of hands-on experience with SEO?
Work Location: Remote
