Job Summary:

Are you a natural writer and expert content marketer with an eye for detail? Do you thrive on telling great brand-aligned stories to generate leads? Do you want to put your stamp on a business with aggressive growth goals and a strong social mission that reaches behind the traditional bottom line? Then this is the job for you!

GameU is seeking a motivated and results-driven Content and Campaigns Manager to join our team. Reporting to the Chief Marketing Officer, you will play a key role in helping to promote and expand GameU’s position as the leading provider of premium online video game design courses across three business lines. GameU transforms students’ love of video games into 21st-century STEAM skills across traditional B2C, special needs, and direct-to-school markets.

Essential Functions: (Duties/Responsibilities):

1. Content Creation and Management:
2. Produce high-quality content including presentations, blogs, eDMs, landing pages, whitepapers, webinars, and video assets
3. Campaign Strategy and Execution:
4. Develop and execute end-to-end content marketing campaigns that fuel lead generation and nurturing goals across email marketing, organic SEO, social and paid media channel.

Knowledge, Skills and Abilities:

1. Exceptional writing and storytelling skills across multi-channel campaigns with measurable results
2. Proficiency with email marketing platforms and CRM systems (bonus points for Klaviyo and PipeDrive)
3. Experience publishing content to landing page tools and website CMS’ (bonus points for Unbounce and WordPress)
4. Strong knowledge of SEO principles, keyword research tools, and content optimization techniques
5. Familiarity with design and video creation tools like Canva, Adobe Creative Suite, Camtasia or similar is a bonus; but not essential
6. Skilled in using analytics tools to track performance and optimize strategies
7. Strong attention to detail and desire for quality in the work you produce
8. Ability to work well under pressure

Qualifications and Experience:

1. 3 - 5 years experience working in technology, education or EdTech sectors; with a blend of B2B and B2C environments desirable
2. Bachelor’s degree in Communications, PR, Marketing, or a related field
3. Outstanding project management and organizational skills, with the ability to manage multiple initiatives simultaneously

Compensation:

Compensation for roles at GameU vary depending on a wide array of factors including, but not limited to, location, role, skill set, and level of experience. As required by applicable law, GameU provides the following reasonable range of compensation for this role: $75,000 - 85,000. In addition, GameU provides a range of benefits for this role. Compensation will always be compliant with the wage requirements in the state of employment.

California Residents- For information about how we use your personal information, including information submitted for career opportunities, please review our Privacy Notice at https://game-u.com/california-applicant-privacy-notice.

Job Type: Full-time

Pay: $75,000.00 - $85,000.00 per year

Benefits:

1. 401(k) matching
2. Dental insurance
3. Employee discount
4. Health insurance
5. Health savings account
6. Life insurance
7. Paid time off
8. Vision insurance

Schedule:

1. 8 hour shift
2. Monday to Friday

Application Question(s):

1. We are hiring in the USA. Are you located in the USA and can provide documents authorizing employment within the USA?
2. Have you read the salary range for this position?

Experience:

1. Marketing: 3 years (Preferred)

Work Location: Remote